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At the “Breast Cancer Promotion Month” in October this year, Avon launched a Tittok dance display event to remind women for self -breast examination.
Avon, the host of the TV show, cooperated with Alison Hammond as part of the company’s #WatchForchange advertising series. The Tittok dance of the TV celebrities emphasizes the importance of performing breast self -examination and encourages people to check their breasts regularly. Alison and Avon called on the Douyin audience to share this dance video with two friends to help them raise their awareness of life.
So far, the video has been viewed more than 137,000 times. Avon sales representatives, employees and customers have created more than 130 dances.
Avon British company also actively acts. By donating 100%sales profit of the BCAM series exclusive perfume and beauty products, CopPafeel (breast cancer charitable group) and another charity look for 100,000 pounds for their charity partners.
In order to further support the community of cancer patients, Avon and cancer survivors jointly customized Avon’s “Cancer Care Care Pack”. This three -piece product has been launched on September 17 this year. Its 100%sales profits have been donated to the only Britain in the United Kingdom to help female cancer patients resist side effects and improve physical and mental health.
WeChat e -commerce internal reference overseas reports
Source: American Direct Sales News Network
Translation: Editor Mu Mei on this website