(Guangzhou, December 20, 2015)
Sassoon, a world-leading fashion sensation brand, continues to innovate and break new ground, launching a breakthrough ultra-lightweight hair cream and Sassoon lightweight plumping shampoo, once again setting off a new craze for hair care. On December 20th, Sassoon invited supermodel Wang Mengya to share daily hair care styling secrets at Watson’s “Stand Up and Challenge Supermodel Hard Photos” event at Tianyu Plaza in Guangzhou. More P&G Sassoon and Watsons representatives and Shanghai Sassoon Hairdressing Academy instructor Casper were present to help.
Sassoon hair care is trendy and achieves a versatile look for supermodels
As a model, styling too often can damage your hair. In this regard, Wang Mengya, who is also a supermodel, shared her daily hair care experience with everyone. She said that excellent hair quality is the foundation of styling, and recommends everyone to use Sassoon’s newly upgraded wash and care series, which can help hair restore its original texture, which is not only easier to style, but also longer-lasting. The ultra-light hair lotion is completely non-greasy after use, and it can also give hair a 3D sense of volume.
Casper of Shanghai Sassoon Hairdressing Academy explained Sassoon’s seasonal hairstyling concepts, styling techniques, and used Sassoon’s newly launched lightweight plump shampoo spray to create a 3D plump hairstyle. In addition, Wang Mengya also said, “Sassoon’s newly upgraded shampoo, with ultra-light conditioner, moisturizes and is not greasy after use, and can also create a three-dimensional plump feeling of hair.” Not only is the top of the head fluffy, but the ends are not dry”
Falling in love with supermodel Mengya Wang prefers Sassoon Ultra Light Hair Lotion to reshape good hair
Casper, a tutor at Shanghai Sassoon Hair Academy, used Sassoon New Dry Shampoo to demonstrate 3D, three-dimensional, voluminous hairstyles
Sassoon buys a giveaway craze to create a supermodel look
The on-site event announced that consumers who purchase Sassoon products of 129 yuan or more can get a professional stylist on-site styling experience, create a supermodel variety of styles for consumers, and a professional photographer will take photos for consumers on the spot after the styling.
Sassoon, inspiration, always moving forward.
Sassoon Hydrating Shampoo
Infuse hair with moisture, moisturize and stay away from dry frizz.
Purifies harmful substances and effectively protects hair from hair damage.
Squeeze out an appropriate amount of product, spread into the palm of your hand, lather softly on hair and gently scrub off with water.
【Recommendation】Hydration repair, shaping hair moisture and volume.
Sassoon Hydrating Hair Lotion
Ultra-Lightweight Technology activates the light energy of the hair, leaving it smooth and soft, with long-lasting tension, just like birth. The conditioner contains molecular-level lightweight extension technology, which is nutritionally balanced, and can fully envelop the hair for optimal absorption.
Squeeze out an appropriate amount of product, spread in the palm of your hand, evenly apply to the second surface of the hair, leave on for one minute, and then rinse off with water.
【Recommended words】Start from the hair run, build up tension and abundance.
Sassoon Light Texture Plumping Shampoo (No Rinse)
Immediately sucks away greasy hair and feels clean and fresh immediately without washing with water.
Infuses strands with air, maintaining the fluffy effect of freshly blown air for a lightweight, full-bodied hairstyle.
Extracted with a delicate and luxurious floral and fruity aroma, hair is instantly fresh and pleasantly scented.
Before use, shake the spray well, separate and stand up on the hair, spray on the hair at a distance of about 20-30 cm, focusing on the scalp or other areas that need to be refreshed, and massage with fingertips, if there is powder, wipe off with a towel or comb.
【Recommendation】Innovative water-free purification biotechnology, instantly remove greasy, dry instantly with one spray, and create a lightweight and plump hairstyle.
Sassoon awakens priming moisturizer
Instantly trim small hairs and upturned hair after waking up
Moisturizing factor, effectively inhibits frizz and unkemptness
Suitable for all hairstyles and primed for any look
This product is suitable for dry hair. Spray directly on the surface of hair 10-15cm from the hair. Use primed before styling
【Recommended words】Bottom moisturizing hair, away from dryness, static electricity, smooth frizz, good moisturizing effect, awaken hair vitality
Sassoon Roll Elastin Emulsion (Leave-in)
Curly hair is prone to loss of elasticity and must be taken care of at any time to maintain a full and dynamic feel.
Formulated with Instant Elasticity, it instantly restores the flexibility and elasticity of the hair’s curls and releases internal tension.
Moisturizing and repairing ingredients to keep hair moisturized for a long time and effectively repair perm damage.
The texture is moist and non-sticky, creating a perfectly tensioned hairstyle.
Extrude an appropriate amount (such as the size of a coin, increase or decrease the amount appropriately with the length of the hair) and knead evenly in the hand, and then apply it to the hair by grabbing the bracket, or you can twist the bundle in the direction of curling for styling without washing.
【Recommendation】Sassoon breaks through research and innovation, and launches a new and upgraded Sassoon Roll Elastic Emulsion, which contains a smooth elastic formula and unique moisturizing and repair ingredients, with a light texture and a small bottle body, releasing the internal vitality of hair anytime, anywhere, creating dazzling hairstyles and showing the beauty of self-tension.
Purifies harmful substances and effectively protects hair from hair damage.